Posts

How to Create Custom Audiences on Facebook

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This post originally appeared on ArtsHacker.com. Head over there for lots of great information for arts administrators. Did you know that you can upload your ticket buyer list and show Facebook ads directly to them? If you are running…

3 Things All Your Facebook Posts Should Have

This post originally appeared on ArtsHacker.com. Head over there for lots of great information for arts administrators. We all do Facebook, right? Whether you do organic posts, paid posts, or a combination of the two, there are three things…

How To Create A “Dark Post” On Facebook

This post originally appeared on ArtsHacker.com. Head over there for lots of great information for arts administrators. Updated on December 19, 2016 Have you ever experimented with so-called “dark posts” on Facebook?  A dark post…

Using Sprout Social To Monitor Social Media

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I recently began using Sprout Social to monitor and manage the social media account at Palm Beach Opera and I've got one thing to say about it: I LOVE IT! There are many social media monitoring sites out there but many of them are just too darn…