Senior marketing leadership, on your terms.
I partner with executive teams and boards during the moments that matter most — a rebrand, a rapid scale-up, a new product line, a milestone anniversary, a leadership transition, or a full marketing operations rebuild. Every engagement starts with the same question: what decision are you actually trying to make, and what does marketing need to do to help you make it?
Engagements are structured around outcomes, not hours. Whether the scope is a single strategic initiative, a multi-quarter operational rebuild, or ongoing executive advisory, the work is designed to deliver measurable movement on the metrics your leadership actually reports on — revenue, membership, attendance, donor growth, and market share.
Fractional CMO & Executive Advisory
Senior marketing leadership for organizations between hires, in transition, or scaling faster than their current team. I sit in the CMO or senior advisor seat — setting strategy, aligning executive stakeholders, building the operating cadence, and coaching the internal team. Typical engagements are multi-month retainers with defined outcomes for the quarter and the year.
Strategy & Operations
Defined-scope projects for organizations that need a specific outcome delivered. Common engagements include brand and messaging repositioning, marketing operations audits and rebuilds, CRM and marketing automation implementation, email strategy and lifecycle design, and integrated campaign development for milestone moments. I lead the work end to end and hand off documented systems your team can run.
Workshops & Team Development
Working sessions for teams, boards, and organizations. Formats range from board-level strategic offsites to intensive workshops for in-house teams on positioning, operations, and audience growth. Every session ends with decisions made and next actions assigned — not slideware.
Start a conversation.
Every engagement begins with a discovery call to understand the business context, the decision on the table, and the outcome you need. From there, I develop a written scope of work with defined deliverables, timeline, and investment.